Performance

• Spirited
• Responsive
• Precise handling
• Balanced
• Agile
• Fun to drive
• Enthusiast's car
• Powerful (for a 2.5L engine)
• Smooth acceleration
• Excellent steering feel

Luxury & Comfort

• Luxurious interior (for its class)
• Well-equipped
• Supportive seats
• Comfortable ride (except on large wheels)
• Quiet cabin
• Driver-focused cockpit
• Plenty of legroom (for a sports sedan)
• Excellent ergonomics
• High-quality materials

Safety & Reliability

• Safe
• Reliable (with proper maintenance)
• Strong brakes
• Excellent safety ratings
• Well-built
• Durable
• Secure feeling
• Plenty of airbags
• Stability control

Value & Ownership

• Fun ownership experience
• Enjoyable to drive every day
• Relatively affordable to maintain (for a BMW)
• Good on gas (for a performance car)
• Timeless design
• Plenty of aftermarket parts available
• Holds its value well
• Good looking car
• Head-turning

Other Positives

• Spacious trunk (for a sports sedan)
• Great sound system (optional)
• Bluetooth connectivity (optional)
• Sunroof (optional)
• Heated seats (optional)
• Navigation system (optional)
• Active handling (optional)
• Lots of cargo space (with rear seats folded)
• Excellent driving dynamics
• rewarding to drive